Social Media Blog

Did you know that over the past four years, social media engagement has dropped by more than 50%? As algorithms from platforms like Facebook continually limit the organic reach of posts, choosing the best time to post on social media has become essential for maintaining visibility for brands or influencers. Today, people use each social […]

Living off your passion... isn't that everyone's dream? It's true that some passions are more easily monetizable than others. Your secret passion for cauliflowers might not be the simplest way to make a living. But if you share the same passions as Queen Kim K, meaning posting LOTS of photos on Insta, you're in the right […]

Generating engagement on Facebook is challenging, especially since the latest algorithm update reduced organic reach for page posts. However, a solution exists: Facebook contests. Facebook pages hosting contests tend to have a 64% higher engagement rate than those that don't (source: Talwind study 2020). These social media promotions are an excellent way to grow your audience, drive traffic, […]

Did you know that only 1% of LinkedIn users post regularly? This social network can be intimidating! Why? Because it's not enough to post a picture of your dog to make a splash on LinkedIn (though we do indulge in that occasionally 😇). Unlike other social platforms, where content revolves around personal life and hobbies, […]

Nailing Instagram verification has always felt like chasing a digital unicorn, hasn't it? That blue badge isn't just eye candy; it's a hallmark of credibility and authenticity. "Instagram verification serves as a seal of authenticity for individuals or businesses. It's a safeguard ensuring that the content is both genuine and sincere." – Christophe Boixader, Social […]